Thursday, December 29, 2011

Despite Attacks, Klout Is Poised To Boost its Influence

Photo Credit: Creative Commons Flickr / Mike Licht, NotionsCapital.comIf you even so much as whisper your Klout score within specific circles, you?re likely to be met with a piercing stinkeye. Based in San Francisco with a small pot of funding, there?s something about Klout?s mission -- to rank online influence -- that ironically draws the ire of many influential people. Despite the sentiments, Klout continues to roll with the punches because our online identities are fragmented across different services. These different sites rank their own users, of course, but typically only factor inputs tied down within their own gardens. The main forces, Facebook, Twitter, LinkedIn, certainly weight their own users? activity for various reasons, but Klout has built one single, unified score based on its own independent algorithm across these services.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/bbBVRxYQkYU/

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